{"id":13714,"date":"2019-08-21T15:45:00","date_gmt":"2019-08-21T12:45:00","guid":{"rendered":"https:\/\/debesyla.lt\/uzrasai\/?p=13714"},"modified":"2021-09-20T22:17:48","modified_gmt":"2021-09-20T19:17:48","slug":"kas-lemia-tinklarascio-populiaruma","status":"publish","type":"post","link":"https:\/\/debesyla.lt\/uzrasai\/lv\/2019\/kas-nosaka-emuara-popularitati\/","title":{"rendered":"Kas padara emu\u0101ru popul\u0101ru?"},"content":{"rendered":"

Sa\u0146emts jaut\u0101jums:<\/strong><\/p>\n

Esmu [[cut out]] students un \u0161obr\u012bd rakstu bakalaura darbu par att\u0113lu emu\u0101ros. T\u0101 k\u0101 esmu j\u016bsu emu\u0101ra las\u012bt\u0101ja, b\u016btu lieliski, ja j\u016bs atbild\u0113tu uz da\u017eiem jaut\u0101jumiem!<\/p>\n

\u0160\u012bs intervijas atbildes tiks izmantotas tikai izp\u0113tei un netiks publiskotas. Es zinu, ka esat aiz\u0146emts cilv\u0113ks un nevarat atlicin\u0101t daudz laika, t\u0101p\u0113c b\u016b\u0161u \u013coti pateic\u012bgs, ja atbild\u0113siet uz jaut\u0101jumu vismaz vien\u0101 vai divos teikumos.<\/p>\n

Zem\u0101k ir intervijas jaut\u0101jumi.<\/p>\n

\n

Daniela atbilde:<\/strong><\/h2>\n

1. Kas, tavupr\u0101t, nosaka emu\u0101ra popularit\u0101ti?<\/strong><\/h3>\n

Es tie\u0161\u0101m nezinu. ES neesmu p\u0101rliecin\u0101ts. Jo ir vis\u0101di blogi un tos lasa visda\u017e\u0101d\u0101ko iemeslu d\u0113\u013c. Da\u017eas ir popul\u0101ras, jo to autori ir labi zin\u0101mi, vienm\u0113r iesaist\u012bti skand\u0101los \u2013 k\u0101 Maldekiene. Citi, jo vi\u0146i daudz raksta port\u0101liem un \u017eurn\u0101liem - U\u017ekalnis. Treti vienk\u0101r\u0161i nodro\u0161ina citu saturu, kas nav rakst\u012bts citur - Roki\u0161\u0137os. Ceturtais ir at\u0161\u0137ir\u012bgs. Ieskaties popblogu sarakstos, redz\u0113si, ka tie ir \u013coti da\u017e\u0101di!<\/p>\n

Bet varb\u016bt: zi\u0146a, kvalit\u0101te, rekl\u0101ma. Visi tr\u012bs kop\u0101 noved pie popularit\u0101tes.<\/p>\n

2. K\u0101das att\u0113la iez\u012bmes stimul\u0113 las\u012bt\u0101ja uzman\u012bbu?<\/strong><\/h3>\n

Atv\u0113rt\u012bba, nemain\u012bgs kvalit\u0101tes l\u012bmenis un vis\u0101di cit\u0101di - nav nek\u0101du briesm\u012bgu lietu. Da\u017eviet liel\u012bbnieki iet labi, bet citviet vi\u0146i ir vienk\u0101r\u0161i pieredzes st\u0101st\u012bt\u0101ji.<\/p>\n

3. Vai cie\u0161s kontakts ar las\u012bt\u0101jiem uzlabo emu\u0101ra t\u0113lu?<\/strong><\/h3>\n

Protams!<\/p>\n

4. Vai, j\u016bsupr\u0101t, uz\u0146\u0113mumiem, kas sadarbojas ar emu\u0101ru autoriem, izdodas ieg\u016bt loj\u0101lus klientus?<\/strong><\/h3>\n

Da\u017ei d\u012bvaini jaut\u0101jumi. Nu j\u0101, tas darbojas. Bet lab\u0101ks jaut\u0101jums b\u016btu, cik daudz? K\u0101ds ir VKS? Kas ir ROI? Cik procentu\u0101li ir atk\u0101rtoti apmekl\u0113t\u0101ji? Tas jau ir atkar\u012bgs no a) rekl\u0101mas (jo pla\u0161\u0101k reklam\u0113 - jo vair\u0101k cilv\u0113ku var aiz\u0137erties) un b) kvalit\u0101tes (kas liktu vi\u0146iem palikt).<\/p>\n

5. Vai blogera pievilc\u012bgais t\u0113ls var ieinteres\u0113t las\u012bt\u0101ju, pat ja bloga autors raksta par t\u0113mu, kas vi\u0146am nav aktu\u0101la?<\/strong><\/h3>\n

Aha! Ir t\u0101di mani las\u012bt\u0101ji. Varb\u016bt \u0161eit darbojas k\u0101das cilv\u0113ciskas \u012bpa\u0161\u012bbas \u2013 vienk\u0101r\u0161i b\u016bt cilv\u0113kam ir pievilc\u012bgi. Skat Facebook person\u012bba.<\/p>\n

6. K\u0101di elementi, tavupr\u0101t, veido laba emu\u0101ra t\u0113lu?<\/strong><\/h3>\n

Vienots stils (pat "slikti"), \u0113rts dizains (blog\u0101 p\u0101rl\u016bkot), \u0113rts veids k\u0101 sekot l\u012bdzi - abon\u0113\u0161ana e-past\u0101 vai cit\u0101 veid\u0101 (vismaz fb lap\u0101, bet tas nav labi, visiem ir un ir vienalga nav redzama liel\u0101kajai da\u013cai fanu). Nemaz nav slikti - las\u012bt\u0101ju aktivit\u0101te koment\u0101ros, vi\u0146u izteikumi un autora atbildes. Svar\u012bgs ir ar\u012b lapas iel\u0101des \u0101trums, lai tas neaiz\u0146emtu ilg\u0101k par 6 sekund\u0113m un nesvertu vair\u0101k par 1MB. Kvalitat\u012bvas ilustr\u0101cijas un d\u0101vanas - gr\u0101matas, instrumenti, citi instrumenti.<\/p>\n

7. Vai k\u0101 blogeris iev\u0113ro, ka uz\u0146\u0113mumi arvien bie\u017e\u0101k izv\u0113las sadarb\u012bbu ar blogiem, t\u0101d\u0113j\u0101di aizst\u0101jot tradicion\u0101lo rekl\u0101mu. K\u0101p\u0113c tu dom\u0101?<\/strong><\/h3>\n

Jo tas atmaks\u0101jas? Turkl\u0101t emu\u0101ru saturs ir ilgsto\u0161s. Ja neviens neatceras Facebook ierakstu p\u0113c 1 m\u0113ne\u0161a, emu\u0101ra ierakstus atceras vair\u0101k nek\u0101 da\u017eus gadus. Ilgtermi\u0146a satura veido\u0161ana emu\u0101ros, sadarb\u012bba ar to autoriem vienk\u0101r\u0161i atmaks\u0101jas. Ja j\u016bsu bizness ir ilgtermi\u0146a.<\/p>\n

8. Vai v\u0113lme identific\u0113ties ar blogera t\u0113lu var noteikt las\u012bt\u0101ja pirk\u0161anas paradumus?<\/strong><\/h3>\n

Nu j\u0101. Bet atkal slikts jaut\u0101jums. Viss ir iesp\u0113jams. Jaut\u0101jums ir par to, cik tas ir efekt\u012bvs.<\/p>\n

\n \n \n \n \n \n \n \n \n <\/svg>\n <\/div>\n \"Daniels\"<\/noscript>","protected":false},"excerpt":{"rendered":"

Sa\u0146emts jaut\u0101jums:<\/strong><\/p>","protected":false},"author":1,"featured_media":15398,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[66,51,107],"class_list":{"0":"post-13714","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-pamastymai","8":"tag-atsakymai-i-klausimus","9":"tag-marketingas","10":"tag-tinklarasciai"},"_links":{"self":[{"href":"https:\/\/debesyla.lt\/uzrasai\/lv\/wp-json\/wp\/v2\/posts\/13714","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/debesyla.lt\/uzrasai\/lv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/debesyla.lt\/uzrasai\/lv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/debesyla.lt\/uzrasai\/lv\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/debesyla.lt\/uzrasai\/lv\/wp-json\/wp\/v2\/comments?post=13714"}],"version-history":[{"count":0,"href":"https:\/\/debesyla.lt\/uzrasai\/lv\/wp-json\/wp\/v2\/posts\/13714\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/debesyla.lt\/uzrasai\/lv\/wp-json\/wp\/v2\/media\/15398"}],"wp:attachment":[{"href":"https:\/\/debesyla.lt\/uzrasai\/lv\/wp-json\/wp\/v2\/media?parent=13714"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/debesyla.lt\/uzrasai\/lv\/wp-json\/wp\/v2\/categories?post=13714"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/debesyla.lt\/uzrasai\/lv\/wp-json\/wp\/v2\/tags?post=13714"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}