{"id":7953,"date":"2016-05-16T18:00:21","date_gmt":"2016-05-16T15:00:21","guid":{"rendered":"https:\/\/debesyla.lt\/?p=7953"},"modified":"2021-07-05T20:53:03","modified_gmt":"2021-07-05T17:53:03","slug":"aurelijus-katkevicius","status":"publish","type":"post","link":"https:\/\/debesyla.lt\/en\/aurelius-katkevicius\/","title":{"rendered":"<i>Aurelijs Katkevi\u010dius, editor of &quot;Business class&quot;.<\/i><del>:<\/del> What is the modern man worth?"},"content":{"rendered":"<p><strong>Aurelijus Katkevi\u010dius: <\/strong>journalist, editor of &quot;Verslo Klasse&quot; magazine and one of the first public relations specialists in Lithuania. Today we talk to him!<\/p>\n<p>This author is weird. Not because he has any unpleasant flaws, but because he doesn&#039;t spread his thoughts anywhere. When other authors write on Facebook, Aurelius writes magazines.<\/p>\n<p>\"Business Class\", \"Illustrated Science\", \"Illustrated History\", and they are thinking of publishing another one on modern culture for the future. I'm sure you've already seen the first three on magazine stands.<\/p>\n<p>A. Katkevi\u010dius is also a multilingual public relations specialist. And today it fell into Debesyla&#039;s hands. Let&#039;s talk to him.<\/p>\n<figure><img decoding=\"async\" title=\"\" src=\"https:\/\/debesyla.lt\/wp-content\/uploads\/2020\/01\/Aurelijus-Katkevicius-LRT-forume-pasaukimas.jpg\" alt=\"\" width=\"656\" height=\"416\" data-id=\"16820\" data-width=\"656\" data-height=\"416\" data-init-width=\"615\" data-init-height=\"390\" \/><\/figure>\n<p>Photo by Lukas Balandis.<\/p>\n<h2><span style=\"font-weight: normal;\"><span style=\"display: inline-block;\">\ud83d\udcf0<\/span><\/span> First of all, I want to ask you, as the editor of &quot;Business Class&quot;, what kind of people do you find it easy and good to communicate with?<\/h2>\n<p style=\"font-size: 1em !important;\">Hard question. Maybe we should start with this: each person has specific linguistic clothes. A lawyer, a businessman, a computer scientist - everyone has their own jargon.<\/p>\n<p>The most difficult thing for me is to communicate with managers of various institutions and organizations, and they often have a linguistic shell - learned, trained sentences. It is easiest with those who do not have that linguistic garment. Which are for themselves, for themselves and for themselves.<\/p>\n<h3><span style=\"font-weight: normal;\"><span style=\"display: inline-block;\">\ud83d\udcf0<\/span><\/span> Sometimes people who do not have experience hesitate whether they have chosen the right path. What advice would you give them?<\/h3>\n<p>Vocation is now becoming very dynamic. Because the times are also terribly dynamic. Probably the knowledge of any technical science, the whole complex or code, is now outdated within 2-3 years. In the humanities, the same thing is happening, maybe not so fast, but fast enough.<\/p>\n<p>Everything changes. Therefore, living by clinging to your own invented goal, suggested by your parents or environment, does not make any sense these days. The only goal and the only motto in this ever-changing world could be: to be as flexible as possible and to learn throughout life.<\/p>\n<h3><span style=\"font-weight: normal;\"><span style=\"display: inline-block;\">\ud83d\udcf0<\/span><\/span> And who do you learn from?<\/h3>\n<p>I am sitting on a huge &quot;pipe&quot; of information.<\/p>\n<h3><span style=\"font-weight: normal;\"><span style=\"display: inline-block;\">\ud83d\udcf0<\/span><\/span> How do you not get lost in that information? The traffic is huge.<\/h3>\n<p>I don&#039;t know. I&#039;ve been living like this since 1986 (that&#039;s 30 years). It&#039;s the same if we ask a centipede - how do you walk? Or Benedikta Vanago - how do you drive? Once you get used to it, it just works.<\/p>\n<h3><span style=\"font-weight: normal;\"><span style=\"display: inline-block;\">\ud83d\udcf0<\/span><\/span> If a person decided to follow in your footsteps and become a journalist, what would you advise?<\/h3>\n<p>I am convinced that there is no such profession as a journalist. This is a craft. The profession is completely different. Profession is systematic knowledge about the structure of the universe and society - understanding of the world. And the most important thing is the acquisition of discipline, skills, something serious.<\/p>\n<p>I would recommend everyone to finish dogmatic theology, quantum physics, classical philology. What gives basic knowledge about the development of the world and civilization.<\/p>\n<h3><span style=\"font-weight: normal;\"><span style=\"display: inline-block;\">\ud83d\udcf0<\/span><\/span> And do we need basic knowledge to have various information?<\/h3>\n<p>Not much knowledge is required. I am talking about the principles of scientific thinking. Principles of scientific - skeptical, but curious and optimistic - thinking. One should acquire them. They are the foundation. Everything else is easily arranged.<\/p>\n<h3><span style=\"font-weight: normal;\"><span style=\"display: inline-block;\">\ud83d\udcf0<\/span><\/span> You once said that the world is not ruled by money, but by stories. How to tell that good story?<\/h3>\n<p>I have been teaching the answers to this question to students for about a semester. It is impossible to describe it in a few sentences.<\/p>\n<h3><span style=\"font-weight: normal;\"><span style=\"display: inline-block;\">\ud83d\udcf0<\/span><\/span>\u00a0And what would be the basic principles?<\/h3>\n<p>Don&#039;t be afraid of yourself. <strong>Each person is unique<\/strong><strong>- a story happens when it is your story. <\/strong>Your first question is about exactly that.<\/p>\n<p>As a human being, as an individual who sees the world as only he sees it, I have tools - language - with which I can communicate my unique vision and thinking - and then the story happens. Only then does a person break out of those learned phrases, jargons that hide a lot.<\/p>\n<h3><span style=\"font-weight: normal;\"><span style=\"display: inline-block;\">\ud83d\udcf0<\/span><\/span> I want to ask you one more question - sometimes robots write articles instead of journalists. How to be a special person who cannot be replaced by technology?<\/h3>\n<p><a href=\"http:\/\/www.theverge.com\/2016\/3\/15\/11213518\/alphago-deepmind-go-match-5-result\" target=\"_blank\" rel=\"noopener\">Just last week<\/a>, Google&#039;s computer AlfaGo won against the go world champion from South Korea, Lee Se-dol. Go is an old Chinese game and until recently it was thought that a computer could not beat a human there because the game has more combinations than there are atoms in the universe.<\/p>\n<p>For more than ten years, programs have been creating reports and writing texts that reach us through the news stream.<\/p>\n<p>They can be ordered: first with sport, then with the economy, crime and so on. There are certain standard algorithms, standard situations and elements - there is always a dead body, there is always a killer, the stock value goes down, the stock value goes up, a basketball player shoots a three-pointer, etc.<\/p>\n<p><strong>But there are two things that artificial intelligence will not be able to do: <\/strong>First, he will not have the unique ability to see the situation and narrate the point of view in a unique language.<\/p>\n<p>However, our brains have more neuron connections, so our fields of vision and associations are probably wider. This is one of the reasons why our profession - the craft of telling stories - will not disappear.<\/p>\n<p><strong>And the second thing is that<\/strong> that the information overload in today&#039;s world is enormous and for this reason many people sink into a kind of information indifference.<\/p>\n<p>Knowledge falls from everywhere and there is a lot of it. They are mostly emotional, but in the end it doesn&#039;t excite, irritate and learn anything. Information overload becomes white noise.<\/p>\n<figure><img decoding=\"async\" title=\"\" src=\"https:\/\/debesyla.lt\/wp-content\/uploads\/2020\/01\/aurelijus-katkevicius-viesasis-kalbejimas.jpg\" alt=\"\" width=\"656\" height=\"411\" data-id=\"16821\" data-width=\"656\" data-height=\"411\" data-init-width=\"955\" data-init-height=\"599\" \/><\/figure>\n<p>Photo of the &quot;Staircase Gallery&quot;.<\/p>\n<p style=\"font-size: 1em !important;\"><strong>Therefore, the second function is important:<\/strong> Personalize the flow of knowledge according to a certain customer: what he needs and how he would like to see that knowledge.<\/p>\n<p>Here&#039;s another future perspective for our craft - becoming information disc jockeys - picking out what a particular person needs from that massive stream of information.<\/p>\n<h3><span style=\"font-weight: normal;\"><span style=\"display: inline-block;\">\ud83d\udcf0<\/span><\/span> Is it similar to social networks where you choose what information you want to see?<\/h3>\n<p>Social networks are a very interesting, self-organizing and self-learning model that works on the principle of neural networks. Artificial intelligence learns a lot from social networks. The way they work is very interesting and promising.<\/p>\n<h3><span style=\"font-weight: normal;\"><span style=\"display: inline-block;\">\ud83d\udcf0<\/span><\/span> You are registered in some social networks - what do they give you?<\/h3>\n<p>Linkedin is essentially a job search network, and I stopped looking for it ten years ago. For Google+, it was a competitor to Facebook and was interesting to try. I&#039;m not signed up for Facebook, but I follow it. <a href=\"#footnote-1-7953\" id=\"note-1-7953\" class=\"footnote-link\">1<\/a><\/p>\n<p>Google+ for me <strong>testing ground<\/strong>, where you can test, check one other thought or idea. The advantage is that it is not a product known to the masses, so there are far fewer comments about children being kidnapped on the Acropolis.<\/p>\n<p>For example, if you bring up a certain idea about self-regulation mechanisms in society or a comment about how the Iran contract will affect the fluctuation of oil prices, then people actually come to discuss the oil market, not to say that you are an agent of Washington or Moscow.<\/p>\n<figure><img decoding=\"async\" title=\"\" src=\"https:\/\/debesyla.lt\/wp-content\/uploads\/2020\/01\/aurelijus-katkevicius-google-plus.jpg\" alt=\"\" width=\"656\" height=\"747\" data-id=\"16822\" data-width=\"656\" data-height=\"747\" data-init-width=\"538\" data-init-height=\"613\" \/><\/figure>\n<p>Second thing - <strong>it is a source of ideas.<\/strong> I see a lot of information flows through which ideas from different fields are swimming. I get a lot of different information.<\/p>\n<p>And the third thing is <strong>I find the author there.<\/strong> There are a lot of people writing there. Compared to how I worked in literature and art thirty years ago, this is a huge advance and advantage.<\/p>\n<p>Now I see an insane amount of potential writers every day who have something interesting to say about a lot of things. And I have the opportunity to see their history, past essays and how they write, what they can tell. The available flow and choice space is significantly larger.<\/p>\n<p>And one of my duties as an editor is to find authors, so Google+ is extremely convenient for work.<\/p>\n<h3><span style=\"font-weight: normal;\"><span style=\"display: inline-block;\">\ud83d\udcf0<\/span><\/span> I also want to ask you about a specific area - public speaking. It is supposed to be only for politicians and company executives. But is it true?<\/h3>\n<p>We have a huge problem with this, as with writing. As Lithuanians, we probably do not know how to be public because of some characteristics of our mentality. And this is probably one of the biggest problems of our psychotype.<\/p>\n<p>I don't know why public communication has been like another language for quite a long time.I would introduce rhetoric lessons and public debates in schools. I would also introduce writing - not just as it is now. <strong>A person is what he says.<\/strong><\/p>\n<p>What he is able to convey verbally and in writing is what sets him apart from other creatures.<\/p>\n<h2><span style=\"font-weight: normal;\"><span style=\"display: inline-block;\">\ud83d\udcf0<\/span><\/span> Thanks Aurelius!<\/h2>\n<p>I liked! I learned some interesting things about Aurelius and got some new ideas. But what do you think?<\/p>\n<p>Share in the comments below.<\/p>\n<p><strong>\u2013 Dalia Sipavi\u010di\u016bt\u0117<\/strong><\/p>\n<div class=\"footnotes\"><hr \/><ol><li id=\"footnote-1-7953\" class=\"footnote\"><p>This interview was recorded in early 2016. Currently (at the beginning of 2020), the Google+ network is already closed, and Aurelijus Katkevi\u010dius has a personal account on the Facebook network.<a href=\"#note-1-7953\" class=\"footnote-return\">&#8617;<\/a><\/p><\/li><!--\/#footnote-1.footnote--><\/ol><\/div><!--\/#footnotes-->","protected":false},"excerpt":{"rendered":"<p>Aurelijus Katkevi\u010dius: \u017eurnalistas, \u017eurnalo \u201eVerslo klas\u0117\u201c redaktorius ir vienas pirm\u0173j\u0173 Lietuvoje ry\u0161i\u0173 su visuomene specialist\u0173. \u0160iandien kalbinam j\u012f! \u0160is autorius keistas. Tik ne tod\u0117l, jog tur\u0117t\u0173 koki\u0173 nemaloni\u0173 yd\u0173, o tod\u0117l, kad savo mintis skleid\u017eia ne bet kur. Kai kiti autoriai ra\u0161o feisbuke \u2013 Aurelijus ra\u0161o \u017eurnalus. \u201eVerslo klas\u0119\u201c, \u201eIliustruot\u0105j\u012f moksl\u0105\u201c, \u201eIliustruot\u0105j\u0105 istorij\u0105\u201c ir atei\u010diai [&hellip;]<\/p>\n","protected":false},"author":37,"featured_media":16820,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","tve_updated_post":"<div class=\"thrv_wrapper thrv_text_element\"><p><strong>Aurelijus Katkevi\u010dius: <\/strong>\u017eurnalistas, \u017eurnalo \u201eVerslo klas\u0117\u201c redaktorius ir vienas pirm\u0173j\u0173 Lietuvoje ry\u0161i\u0173 su visuomene specialist\u0173. \u0160iandien kalbinam j\u012f!<\/p><p>\u0160is autorius keistas. Tik ne tod\u0117l, jog tur\u0117t\u0173 koki\u0173 nemaloni\u0173 yd\u0173, o tod\u0117l, kad savo mintis skleid\u017eia ne bet kur. Kai kiti autoriai ra\u0161o feisbuke \u2013 Aurelijus ra\u0161o \u017eurnalus.<\/p><p>\u201eVerslo klas\u0119\u201c, \u201eIliustruot\u0105j\u012f moksl\u0105\u201c, \u201eIliustruot\u0105j\u0105 istorij\u0105\u201c ir atei\u010diai galvoja i\u0161leisti dar&nbsp;vien\u0105, apie moderni\u0105 kult\u016br\u0105. Tikiu, kad pirmus tris jau&nbsp;matei \u017eurnal\u0173 stenduose.<\/p><p>A. Katkevi\u010dius yra dar ir daugiakalbis vie\u0161\u0173j\u0173 ry\u0161i\u0173 specialistas. O \u0161iandien pateko \u012f Debesylos rankas. Pakalbinkime j\u012f.<\/p><\/div><div class=\"thrv_wrapper tve_image_caption\" data-css=\"tve-u-16fe787056c\" style=\"\"><span class=\"tve_image_frame\"><img class=\"tve_image wp-image-16820\" alt=\"\" data-id=\"16820\" title=\"\" src=\"https:\/\/debesyla.lt\/wp-content\/uploads\/2020\/01\/Aurelijus-Katkevicius-LRT-forume-pasaukimas.jpg\" data-css=\"tve-u-16fe787056f\" style=\"\" width=\"656\" height=\"416\" data-width=\"656\" data-height=\"416\" data-init-width=\"615\" data-init-height=\"390\" loading=\"lazy\"><\/span><p class=\"thrv-inline-text wp-caption-text\">Luko Baland\u017eio nuotrauka.<\/p><\/div><div class=\"thrv_wrapper thrv_text_element\"><h2 class=\"\"><span style=\"font-weight: normal;\"><span style=\"display: inline-block;\">\ud83d\udcf0<\/span><\/span> Pirmiausiai noriu paklausti j\u016bs\u0173, kaip \u201eVerslo klas\u0117s\u201c redaktoriaus, su kokiais \u017emon\u0117mis jums lengva ir gera bendrauti?<\/h2><p data-css=\"tve-u-1769f5ca033\" style=\"font-size: 1em !important;\">Sunkus klausimas. Gal reik\u0117t\u0173 prad\u0117ti nuo to: kiekvienas \u017emogus turi specifinius kalbinius drabu\u017eius. Teisininkas, verslininkas, informatikas \u2013 visi turi savo \u017eargon\u0105.<\/p><p>Sunkiausiai man tenka bendrauti su \u012fvairi\u0173 \u012fstaig\u0173 bei organizacij\u0173 vadovais ir da\u017enai jie turi kalbin\u012f apvalkal\u0105 \u2013 i\u0161moktus, i\u0161treniruotus sakinius. Lengviausia su tais, kurie to kalbinio drabu\u017eio neturi. Kurie yra patys sau, patys savimi ir patys savyje.<\/p><h3 class=\"\"><span style=\"font-weight: normal;\"><span style=\"display: inline-block;\">\ud83d\udcf0<\/span><\/span> Kartais \u017emon\u0117s, neturintys patirties, dvejoja, ar teisingai pasirinko keli\u0105. K\u0105 jiems patartum\u0117te?<\/h3><p>Pa\u0161aukimas dabar darosi labai dinami\u0161kas. Nes ir laikai baisiai dinami\u0161ki. Ko gero, bet kokio techninio mokslo \u017einios, visas j\u0173 kompleksas ar kodeksas, dabar pasensta per 2-3 metus. Humanitariniuose moksluose vyksta&nbsp;tas pats, gal ne taip greitai, bet pakankamai spar\u010diai.<\/p><p>Viskas kei\u010diasi. Tod\u0117l gyventi \u012fsikabinus dantimis \u012f savo sugalvot\u0105, t\u0117v\u0173 ar aplinkos pasi\u016blyt\u0105 tiksl\u0105, \u0161iais laikais n\u0117ra jokios prasm\u0117s. Vienintelis tikslas ir vienintelis moto \u0161iame nuolat kintan\u010diame pasaulyje gal\u0117t\u0173 skamb\u0117ti taip: b\u016bti kiek \u012fmanoma lankstesniam ir mokytis vis\u0105 gyvenim\u0105.<\/p><h3 class=\"\"><span style=\"font-weight: normal;\"><span style=\"display: inline-block;\">\ud83d\udcf0<\/span><\/span> O i\u0161 ko j\u016bs mokot\u0117s?<\/h3><p>A\u0161 s\u0117d\u017eiu ant did\u017eiulio informacijos \u201evamzd\u017eio\u201c.<\/p><h3 class=\"\"><span style=\"font-weight: normal;\"><span style=\"display: inline-block;\">\ud83d\udcf0<\/span><\/span> Kaip nepasimetate toje informacijoje? Srautas juk did\u017eiulis.<\/h3><p>Ne\u017einau. A\u0161 jau nuo 1986-t\u0173j\u0173 (tai yra 30 met\u0173) taip gyvenu. \u010cia tas pats, jei \u0161imtakojo paklaustume \u2013 kaip tu vaik\u0161tai? Arba Benedikto Vanago \u2013 kaip tu vairuoji? Kai \u012fpranti, tai tiesiog veikia.<\/p><h3 class=\"\"><span style=\"font-weight: normal;\"><span style=\"display: inline-block;\">\ud83d\udcf0<\/span><\/span> Jeigu \u017emogus nusprend\u0117 sekti j\u016bs\u0173 p\u0117domis ir tapti \u017eurnalistu, k\u0105 patartum\u0117te?<\/h3><p>A\u0161 \u012fsitikin\u0119s, kad n\u0117ra tokios profesijos, kaip \u017eurnalistas. Tai yra amatas. Profesija visai kas kita. Profesija yra sistemin\u0117s \u017einios apie visatos bei visuomen\u0117s s\u0105rang\u0105 \u2013 suvokimas apie pasaul\u012f. Ir svarbiausia \u2013 disciplinos, \u012fg\u016bd\u017ei\u0173, ka\u017eko rimto \u012fgijimas.<\/p><p>A\u0161 rekomenduo\u010diau kiekvienam baigti dogmatin\u0119 teologij\u0105, kvantin\u0119 fizik\u0105, klasikin\u0119 filologij\u0105. Tai, kas duoda bazines \u017einias apie pasaulio bei civilizacijos raid\u0105.<\/p><h3 class=\"\"><span style=\"font-weight: normal;\"><span style=\"display: inline-block;\">\ud83d\udcf0<\/span><\/span> O bazini\u0173 \u017eini\u0173 reikia, kad tur\u0117tume \u012fvairios informacijos?<\/h3><p>Nereikia daug \u017eini\u0173. A\u0161 kalbu apie mokslinio m\u0105stymo principus. Mokslinio \u2013 skepti\u0161ko, bet smalsaus ir optimistinio \u2013 m\u0105stymo principus. \u017dmogus tur\u0117t\u0173 juos \u012fgyti. Jie yra pagrindas. Visa kita yra nesunkiai sutvarkoma.<\/p><h3 class=\"\"><span style=\"font-weight: normal;\"><span style=\"display: inline-block;\">\ud83d\udcf0<\/span><\/span> Ka\u017ekada esate pasak\u0119s \u2013 pasaul\u012f valdo ne pinigai, o istorijos. Kaip papasakoti t\u0105 ger\u0105 istorij\u0105?<\/h3><p>Atsakymus \u012f \u0161\u012f klausim\u0105 studentams a\u0161 d\u0117stau ma\u017edaug semestr\u0105. Ne\u012fmanoma nusakyti to trumpai, keliais sakiniais.<\/p><h3 class=\"\"><span style=\"font-weight: normal;\"><span style=\"display: inline-block;\">\ud83d\udcf0<\/span><\/span>&nbsp;O kokie b\u016bt\u0173 baziniai principai?<\/h3><p>Nebijoti sav\u0119s. <strong>Kiekvienas \u017emogus yra vienintelis<\/strong>\n<strong>\u2013 istorija atsiranda tada, kai tai yra tavo istorija. <\/strong>J\u016bs\u0173 pirmasis klausimas yra b\u016btent apie tai.<\/p><p>A\u0161, kaip \u017emogus, kaip individas, kuris mato pasaul\u012f taip, kaip mato tik jis vienas, turiu \u012frankius \u2013 kalb\u0105 \u2013 kuriais galiu perduoti savo unikal\u0173 matym\u0105 bei m\u0105stym\u0105 \u2013 tada atsiranda istorija. Tik tada \u017emogus i\u0161siver\u017eia i\u0161 t\u0173 i\u0161mokt\u0173 frazi\u0173, \u017eargon\u0173, kurie daug k\u0105 slepia.<\/p><h3 class=\"\"><span style=\"font-weight: normal;\"><span style=\"display: inline-block;\">\ud83d\udcf0<\/span><\/span> Noriu paklausti j\u016bs\u0173 dar vieno klausimo \u2013 kartais vietoje \u017eurnalist\u0173 straipsnius ra\u0161o robotai. Kaip b\u016bti ypatingu \u017emogumi, kurio technologijos negal\u0117t\u0173 pakeisti?<\/h3><p><a href=\"http:\/\/www.theverge.com\/2016\/3\/15\/11213518\/alphago-deepmind-go-match-5-result\">Tik k\u0105, pra\u0117jusi\u0105&nbsp; savait\u0119<\/a>, Google kompiuteris AlfaGo laim\u0117jo prie\u0161 go pasaulio \u010dempion\u0105 i\u0161 Piet\u0173 Kor\u0117jos Lee Se-dol. Go yra senas kini\u0161kas \u017eaidimas ir iki \u0161iol buvo manoma, kad kompiuteris ten nepralenks \u017emogaus, nes \u017eaidimas turi daugiau kombinacij\u0173 nei yra atom\u0173 visatoje.<\/p><p>Jau daugiau kaip de\u0161imt met\u0173 programos kuria reporta\u017eus ir ra\u0161o tekstus, kurie pasiekia mus naujien\u0173 srautu.<\/p><p>Juos galima u\u017esisakyti: pirmiausia tai buvo padaryta su sportu, po to ekonomikos srityje, kriminaluose ir pana\u0161iai. Yra tam tikri standartiniai algoritmai, standartin\u0117s situacijos bei elementai \u2013 visada yra lavonas, visada yra \u017eudikas, akcij\u0173 vert\u0117 krinta, akcij\u0173 vert\u0117 kyla, krep\u0161ininkas meta trita\u0161k\u012f...<\/p><p><strong>Bet yra du dalykai, kuri\u0173 nesugeb\u0117s padaryti dirbtinis intelektas: <\/strong>Pirma, jis netur\u0117s unikalaus geb\u0117jimo matyti situacij\u0105 ir papasakoti po\u017ei\u016brio unikalia kalba.<\/p><p>Vis d\u0117lto m\u016bs\u0173 smegenyse neuron\u0173 jung\u010di\u0173 yra daugiau, tod\u0117l ir m\u016bs\u0173 matymo bei asociacij\u0173 laukai, ko gero, yra platesni. Tai yra viena i\u0161 prie\u017eas\u010di\u0173, kod\u0117l nei\u0161nyks m\u016bs\u0173 profesija \u2013 amatas pasakoti istorijas.<\/p><p><strong>O antras dalykas yra tas,<\/strong> kad informacijos perteklius dabartiniame pasaulyje yra did\u017eiulis ir d\u0117l \u0161ios prie\u017easties daugelis \u017emoni\u0173 panyra \u012f savoti\u0161k\u0105 informacin\u012f abejingum\u0105.<\/p><p>\u017dinios krenta i\u0161 visur ir j\u0173 daug. Jos da\u017eniausiai emocingos, bet gal\u0173 gale ir tai nebejaudina, nebedirgina ir nieko nei\u0161moko. Informacijos perteklius tampa baltuoju triuk\u0161mu.<\/p><\/div><div class=\"thrv_wrapper tve_image_caption\" data-css=\"tve-u-16fe78a807d\"><span class=\"tve_image_frame\"><img class=\"tve_image wp-image-16821\" alt=\"\" data-id=\"16821\" title=\"\" src=\"https:\/\/debesyla.lt\/wp-content\/uploads\/2020\/01\/aurelijus-katkevicius-viesasis-kalbejimas.jpg\" data-css=\"tve-u-16fe78a8080\" width=\"656\" height=\"411\" data-width=\"656\" data-height=\"411\" data-init-width=\"955\" data-init-height=\"599\" loading=\"lazy\"><\/span><p class=\"thrv-inline-text wp-caption-text\">\u201eLaipt\u0173 galerijos\u201d nuotrauka.<\/p><\/div><div class=\"thrv_wrapper thrv_text_element\"><p data-css=\"tve-u-1769f5c1a0d\" style=\"font-size: 1em !important;\"><strong>Tod\u0117l svarbi antra funkcija:<\/strong> Suasmeninti \u017eini\u0173 sraut\u0105 pagal tam tikr\u0105 u\u017esakov\u0105: ko jam reikia ir kaip jis nor\u0117t\u0173 tas \u017einias matyti.<\/p><p>\u010cia yra dar viena ateities perspektyva m\u016bs\u0173 amatui \u2013 tapti informacijos disk\u017eok\u0117jais \u2013 i\u0161 to did\u017eiulio informacijos srauto atrinkti tai, ko reikia konkre\u010diam \u017emogui.<\/p><h3 class=\"\"><span style=\"font-weight: normal;\"><span style=\"display: inline-block;\">\ud83d\udcf0<\/span><\/span> Ar tai turi pana\u0161um\u0173 su socialiniais tinklais, kai pats atsirenki, koki\u0105 informacij\u0105 nor\u0117tum matyti?<\/h3><p>Socialiniai tinklai yra labai \u012fdomus, save organizuojantis ir save apmokantis modelis, veikiantis neuron\u0173 tinkl\u0173 principu. Dirbtinis intelektas daug ko mokosi i\u0161 socialini\u0173 tinkl\u0173. Tai, kaip jie veikia yra \u017eiauriai \u012fdomu bei perspektyvu.<\/p><h3 class=\"\"><span style=\"font-weight: normal;\"><span style=\"display: inline-block;\">\ud83d\udcf0<\/span><\/span> Esate u\u017esiregistrav\u0119s kai kuriuose socialiniuose tinkluose \u2013 k\u0105 jie jums duoda?<\/h3><p>Linkedin i\u0161 esm\u0117s yra darbo paie\u0161kos tinklas, o jo a\u0161 nustojau ie\u0161koti jau prie\u0161 de\u0161imt met\u0173. D\u0117l Google+ \u2013 jis buvo Facebook konkurentas ir buvo \u012fdomu i\u0161bandyti. A\u0161 nesu u\u017esiregistrav\u0119s Facebook, bet a\u0161 j\u012f stebiu. [ftn]\u0160is pokalbis buvo \u012fra\u0161ytas 2016 met\u0173 prad\u017eioje. \u0160iuo metu (2020 met\u0173 prad\u017eioje) Google+ tinklas jau u\u017esidar\u0119s, o Aurelijus Katkevi\u010dius turi asmenin\u0119 paskyr\u0105 Facebook tinkle.[\/ftn]<\/p><p>Google+ man kaip <strong>bandym\u0173 poligonas<\/strong>, kur galima i\u0161bandyti, pasitikrinti vien\u0105 kit\u0105 mint\u012f ar id\u0117j\u0105. Privalumas tas, kad tai n\u0117ra mas\u0117ms \u017einomas produktas, tod\u0117l ten kur kas ma\u017eiau komentar\u0173 apie Akropolyje grobiamus vaikus.<\/p><p>Pavyzd\u017eiui, jeigu i\u0161keli tam tikr\u0105 id\u0117j\u0105 apie savireguliacijos mechanizmus visuomen\u0117je arba komentar\u0105, kaip Irano kontraktas paveiks naftos kain\u0173 svyravim\u0105, tai \u017emon\u0117s i\u0161 tikr\u0173j\u0173 ateina padiskutuoti apie naftos \u017ealiavos rink\u0105, o ne pasakyti, kad tu esi Va\u0161ingtono ar Maskvos agentas.<\/p><\/div><div class=\"thrv_wrapper tve_image_caption\" data-css=\"tve-u-16fe7921291\" style=\"\"><span class=\"tve_image_frame\"><img class=\"tve_image wp-image-16822\" alt=\"\" data-id=\"16822\" title=\"\" src=\"https:\/\/debesyla.lt\/wp-content\/uploads\/2020\/01\/aurelijus-katkevicius-google-plus.jpg\" data-css=\"tve-u-16fe7921294\" data-width=\"656\" data-height=\"747\" data-init-width=\"538\" data-init-height=\"613\" style=\"\" width=\"656\" height=\"747\" loading=\"lazy\"><\/span><\/div><div class=\"thrv_wrapper thrv_text_element\"><p data-css=\"tve-u-1769f5bd2a9\" style=\"\">Antras dalykas \u2013 <strong>tai yra id\u0117j\u0173 \u0161altinis.<\/strong> Matau daugyb\u0119 informacijos sraut\u0173, kuriais plaukia \u012fvairi\u0173 sri\u010di\u0173 id\u0117jos. Pasisemiu daug skirtingos informacijos.<\/p><p>O tre\u010dias dalykas \u2013 <strong>a\u0161 ten randu autori\u0173.<\/strong> Ten yra daug ra\u0161an\u010di\u0173 \u017emoni\u0173. Palyginus su tuo, kaip a\u0161 prie\u0161 trisde\u0161imt met\u0173 dirbau literat\u016broje ir mene \u2013 tai did\u017eiul\u0117 pa\u017eanga ir prana\u0161umas.<\/p><p>Dabar a\u0161 matau kasdien beproti\u0161kai daug potenciali\u0173 ra\u0161ytoj\u0173, kurie turi k\u0105 \u012fdomaus pasakyti apie daugyb\u0119 dalyk\u0173. Ir a\u0161 turiu galimyb\u0119 matyti j\u0173 istorij\u0105, buvusius ra\u0161inius ir kaip jie ra\u0161o, k\u0105 gali pasakoti. Pasiekiamas srautas ir pasirinkimo erdv\u0117 \u017eymiai didesn\u0117.<\/p><p>Ir mano, kaip redaktoriaus, viena i\u0161 pareig\u0173 \u2013 surasti autorius, tod\u0117l darbui Google+ yra \u017eiauriai patogu.<\/p><h3 class=\"\"><span style=\"font-weight: normal;\"><span style=\"display: inline-block;\">\ud83d\udcf0<\/span><\/span> Dar noriu j\u016bs\u0173 paklausti apie specifin\u0119 srit\u012f \u2013 vie\u0161\u0105j\u012f kalb\u0117jim\u0105. Manoma, kad tai skirta tik politikams ir kompanij\u0173 vadovams. Bet ar tai tiesa?<\/h3><p>Su tuo, kaip ir su ra\u0161ymu, turime did\u017eiul\u0119 problem\u0105. Mes, kaip lietuviai, tikriausiai d\u0117l ka\u017ekoki\u0173 savo mentaliteto savybi\u0173 nemokame b\u016bti vie\u0161i. Ir tai yra turb\u016bt viena i\u0161 didesni\u0173 m\u016bs\u0173 psichotipo problem\u0173.<\/p><p>Ne\u017einau, kod\u0117l vie\u0161oji komunikacija gana ilg\u0105 laik\u0105 buvo tarsi kita kalba.<br>A\u0161 dieg\u010diau retorikos pamokas ir vie\u0161uosius debatus mokyklose. Taip pat ra\u0161ym\u0105 \u2013 ne tik tok\u012f, koks yra dabar. <strong>\u017dmogus yra tai, k\u0105 pasakoja.<\/strong><\/p><p>Tai, k\u0105 geba perteikti \u017eod\u017eiu ir ra\u0161tu, skiria j\u012f nuo kit\u0173 b\u016btybi\u0173.<\/p><h2 class=\"\"><span style=\"font-weight: normal;\"><span style=\"display: inline-block;\">\ud83d\udcf0<\/span><\/span> A\u010di\u016b, Aurelijau!<\/h2><p>Man patiko! Su\u017einojau \u012fdomi\u0173 dalyk\u0173 apie Aurelij\u0173 ir gavau kelet\u0105 nauj\u0173 id\u0117j\u0173. Bet k\u0105 manote j\u016bs?<\/p><p>Pasidalinkite komentaruose \u017eemiau.<\/p><p><strong>\u2013 Dalia Sipavi\u010di\u016bt\u0117<\/strong><\/p><\/div>","tve_custom_css":"@media (min-width: 300px){[data-css=\"tve-u-16fe787056c\"] { width: 100%; }[data-css=\"tve-u-16fe787056f\"] { margin-top: 0px; margin-left: 0px; }[data-css=\"tve-u-16fe78a807d\"] { width: 955px; }[data-css=\"tve-u-16fe78a8080\"] { margin-top: 0px; margin-left: 0px; }[data-css=\"tve-u-16fe7921291\"] { width: 100%; }[data-css=\"tve-u-16fe7921294\"] { margin-top: 0px; margin-left: 0px; }:not(#tve) [data-css=\"tve-u-1769f5bd2a9\"] { font-size: 1em !important; }:not(#tve) [data-css=\"tve-u-1769f5c1a0d\"] { font-size: 1.28em !important; }:not(#tve) [data-css=\"tve-u-1769f5ca033\"] { font-size: 1.28em !important; }}","tve_user_custom_css":"","tve_globals":{"e":"1","font_cls":[]},"tcb2_ready":1,"tcb_editor_enabled":1,"tve_landing_page":"","_tve_header":"0","_tve_footer":"0"},"categories":[57],"tags":[],"class_list":["post-7953","type-post","status-publish","format-standard","has-post-thumbnail","category-debesylieciai"],"_links":{"self":[{"href":"https:\/\/debesyla.lt\/en\/wp-json\/wp\/v2\/posts\/7953","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/debesyla.lt\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/debesyla.lt\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/debesyla.lt\/en\/wp-json\/wp\/v2\/users\/37"}],"replies":[{"embeddable":true,"href":"https:\/\/debesyla.lt\/en\/wp-json\/wp\/v2\/comments?post=7953"}],"version-history":[{"count":0,"href":"https:\/\/debesyla.lt\/en\/wp-json\/wp\/v2\/posts\/7953\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/debesyla.lt\/en\/wp-json\/wp\/v2\/media\/16820"}],"wp:attachment":[{"href":"https:\/\/debesyla.lt\/en\/wp-json\/wp\/v2\/media?parent=7953"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/debesyla.lt\/en\/wp-json\/wp\/v2\/categories?post=7953"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/debesyla.lt\/en\/wp-json\/wp\/v2\/tags?post=7953"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}